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Case Study: How ZenaTech Booked 12 New Clients in 30 Days Using AI-Powered Cold Email

  • Client: ZenaTech Solutions (B2B SaaS)

  • Industry: IT & Software

  • Goal: Generate high-quality leads and convert them into paying clients quickly

  • The Challenge

  • ZenaTech had a strong product but lacked a predictable lead generation system. Their internal outreach was manual, inconsistent, and often landed in spam folders.

  • The Solution

  • We deployed a fully managed cold email campaign using our proprietary AI-powered outreach system. Our strategy included:

  • Hyper-personalized messaging that mimicked 1-on-1 human tone

  • Smart lead targeting based on job titles, tech stack, and buying intent

  • A/B testing of subject lines and call-to-action variations

  • Deliverability optimization to stay out of spam

  • The Results

  • 2,000 cold emails sent

  • 55% open rate

  • 5.3% positive response rate

  • 22 booked client calls

  • $96,000 in new revenue in 30 days

“This system blew away our old outreach methods. We got more meetings in 3 weeks than in the previous 6 months combined.”

— Ryan C., VP of Sales, ZenaTech

📈Case Study: How York Consulting Placed 12 Candidates in 45 Days with Cold Email Outreach

  • Client: York Consulting

  • Industry: Staffing & Recruiting

  • Goal: Reach HR decision-makers in fast-growing tech startups and book qualified discovery calls

  • The Challenge

  • York Consulting relied heavily on LinkedIn and referrals but needed a scalable way to reach new hiring managers. Their team struggled to get consistent replies through traditional outreach.

  • The Solution

  • We launched a cold email campaign targeting tech startup founders and HR leads. Our approach included:

  • Role-specific messaging tailored to hiring urgency

  • Segmented lists by company size and tech stack

  • Follow-up sequences written to feel conversational, not automated

  • Domain warm-up and sender reputation management

  • The Results

  • 1,500 emails sent

  • 48% open rate

  • 11.2% reply rate

  • 19 discovery calls booked

  • 12 successful placements within 45 days

“The results were fast and real. Cold email helped us tap into a pool of hiring managers we couldn’t reach before.”

— Lisa M., Managing Partner, York Consulting

📈 Case Study:
How Nova AI Booked 10 New Clients in 30 Days Using AI-Powered Cold Email Outreach


Industry: SaaS / Artificial Intelligence
Product: AI-powered lead scoring and customer intent prediction platform
Target Audience: B2B SaaS companies, marketing & sales teams, demand gen leader

🎯 Objective

Generate qualified leads and product demos by reaching out to decision-makers in high-growth B2B companies using cold email.

Primary Goal: Book 15+ qualified demos and convert at least 5 clients in the first 30 days of the campaign.

📬 Cold Email Strategy

  • Platform: Smartlead.ai

  • Enrichment & Triggers: Clay (pulling hiring data, CRM tools used, firmographics, recent funding)

  • Ideal Targets: Companies with 11–500 employees using HubSpot/Salesforce and hiring SDRs

  • Campaign Volume: 8,500 emails over 30 days

  • 📊 Results (30 Days)

    • Open Rate: 57%

    • Reply Rate: 18.6%

    • Positive Reply Rate: 8.1%

    • Demos Booked: 34

    • New Clients Closed: 10

    • Average Contract Value: $14K

    • ROI: ~15x campaign cost